Why Storytelling Is the Most Underrated Career Skill — and How to Master It

In today’s workplace, how you tell your story is what sets you apart in a sea of résumés and job titles.

Whether you’re in a job interview, pitching a client, or stepping into a leadership role, the ability to talk clearly and confidently about who you are and what you do can make all the difference.

Experts have even called storytelling a kind of emotional intelligence “cheat code,” helping you lead more effectively, connect across teams, and communicate your value as a professional with clarity. ¹

That’s why NMSU Global Campus has partnered with Narativ, a leader in narrative communication training, to offer a new microlearning course: Lead with Your Story: Craft Your Narrative, Own the Room. ²

This self-paced course — part of our practical, job-ready Career Skills Learning Pathway — helps professionals craft a clear, compelling 4-minute story you can use to:

• Navigate career transitions
• Build trust with clients and coworkers
• Lead teams more authentically
• Communicate value in networking and sales situations

Designed for the Real World

“In today’s competitive landscape, the ability to articulate your story is more than a soft skill; it’s a strategic asset,” explains Jerome DeRoy, who is the CEO of Narativ, as well as the course instructor. “This course empowers learners to connect their experiences and aspirations into narratives that resonate with diverse audiences.”

Lead with Your Story draws from Narativ’s proven storytelling methodology, which is used by Fortune 500 companies, nonprofit leaders, and entrepreneurs around the globe. Course participants will learn how to identify a meaningful moment, structure it for impact, and present it in a way that resonates with any audience.

And because it’s microlearning from NMSU Global Campus, the course is built to fit into your busy schedule. No long lectures in a classroom — just focused online lessons and hands-on exercises that help you craft a final, ready-to-use story.

Storytelling: An In-Demand Skill That Opens Doors

According to hiring managers across industries, communication consistently ranks among the top soft skills they seek — often outranking technical expertise when it comes to promotions, leadership roles, and client-facing opportunities. Yet it’s also one of the most difficult skills to teach on the job. That’s where Lead with Your Story comes in.

This course bridges the gap for professionals who know their craft but struggle to express their value clearly and confidently. Engineers, analysts, healthcare providers, and other technical experts often find that storytelling doesn’t come naturally. Still, it’s crucial when interviewing for new roles, explaining complex work to non-experts, or building relationships across departments.

By guiding learners to craft a short, structured personal story, the course helps turn raw experience into a powerful communication tool — one that builds trust, creates connection, and makes your work more relatable and memorable to others.

In a competitive job market, being able to say not just what you do, but why it matters, can set you apart. And that’s exactly what this course empowers you to do.

Learn to Tell Your Story With Confidence — Enroll Now

Whether you’re just starting out or stepping into a new role, your story matters. Learn how to tell it with confidence. Enroll in the Lead with Your Story course today.

References

1. Kruse, Kevin. “Why Storytelling Is an Emotional Intelligence Cheat Code.” Forbes, 20 Sept. 2024.

2. “NMSU Global Campus launches ‘Lead with Your Story’ microlearning course.” New Mexico State University Newsroom, 24 June 2025.