The Role of Data Analytics in Healthcare: Transforming the Industry and Your Career Path

Working toward a master’s in data analytics can help shape your future for leading positions within the healthcare industry.

In recent years, data analytics has emerged as a powerful tool in the healthcare industry. It’s revolutionizing how we understand patient care, streamline operations, and enhance decision-making processes.

As healthcare continues to evolve — driven by the demands of an aging population, technological advancements, and the need for personalized medicine — the role of data analytics has become indispensable.

For those considering a career in this dynamic field, earning a master’s degree in data analytics can open doors to exciting opportunities. In this blog article, we’ll explore the specific roles available in healthcare for data analytics professionals, the changing landscape of the industry, and the potential career growth and earnings you can expect. We’ll also highlight the exceptional Master of Data Analytics program offered online by NMSU Global Campus, which prepares graduates to meet the demands of this evolving field.

Start Your Journey Toward Your Master of Data Analytics at NMSU Global Campus

The Changing Landscape of Healthcare

Healthcare is undergoing a significant transformation, with data at its core. The rise of electronic health records (EHRs), wearable health technology, and telemedicine has generated vast amounts of data.

According to a report from KBV Research, ¹ the healthcare data market is projected to reach $93.3 billion by 2027. This explosion of data presents both challenges and opportunities, making data analytics crucial for improving patient outcomes, enhancing operational efficiency, and reducing costs.

Roles in Healthcare Data Analytics

In the healthcare sector, several key roles are responsible for interpreting big data sets for healthcare professionals. After completing a master’s degree in data analytics, graduates can explore and pursue these various healthcare analytics roles. Here are some key positions you might consider:

1. Healthcare Data Analyst

Healthcare data analysts work with clinical and operational data to identify trends, generate reports, and support decision-making processes. They may analyze patient demographics, treatment outcomes, and operational metrics to help healthcare organizations improve services. In New Mexico, salaries for healthcare data analysts typically range from $74,068 to $114,146 annually, depending on experience and the specific organization (salary.com). ²

2. Clinical Data Manager

Clinical data managers oversee the collection, storage, and analysis of clinical trial data. They ensure that data integrity and regulatory compliance are maintained throughout the research process. According to salary.com, the average annual pay of a Clinical Data Manager in New Mexico is $113,371, with some earnings reported up to $136,981. ³ These professionals are crucial in helping to ensure that drug and device studies and healthcare research objectives are successful. Learn more about this job position from Warman O’Brien here. ⁴

3. Health Informatics Specialist

Health informatics specialists focus on the intersection of information technology and healthcare. They manage health information systems and work to ensure that healthcare data is accurately captured and effectively utilized. According to NurseJournal, the salary for health informatics specialists can range from $76,000 to $100,000 annually. ⁵ It’s important to note that there are many specialty areas that fall within health informatics, such as:

• Health IT Project Manager
• Informatics Nurse
• Clinical Informatics Specialist
• Health Information Management Director
• Health Informatics Specialist

Graduate-level health informatics jobs utilize expertise in technology and healthcare to improve efficacy within the healthcare industry. As demand for more specialists increases, it’s imperative that learning outcomes focus on skill sets — not just in big data interpretation — but machine learning and AI technology.

4. Biostatistician

Biostatisticians apply statistical methods to analyze data from clinical trials and public health studies. They play a crucial role in interpreting data and drawing conclusions that can impact public health policy and clinical practices. In New Mexico, biostatisticians can expect an average annual salary of $60,680, according to CareerExplorer. ⁶ Within the job market, demand for biostatistician positions is expected to grow by 32% between 2022 and 2032. ⁷

5. Data Scientist in Healthcare

Data scientists in healthcare leverage advanced analytical techniques, including machine learning and predictive modeling, to uncover insights from complex data sets. This role often requires a strong background in programming and statistics. In New Mexico, data scientists typically earn between $110,829 and $167,304, according to Indeed. ⁸

The Importance of Data Analytics in Healthcare

Data analytics plays a critical role in several key areas within healthcare:

1. Improving Patient Outcomes

By analyzing data from various sources, healthcare providers can identify patterns and trends that inform treatment plans. For instance, predictive analytics can help identify patients at risk for complications, enabling proactive interventions that can lead to better health outcomes.

2. Enhancing Operational Efficiency

Data analytics helps healthcare organizations streamline operations, reduce waste, and optimize resource allocation. For example, predictive modeling can forecast patient admissions, allowing hospitals to manage staffing levels effectively and reduce wait times.

3. Supporting Research and Development

In clinical research, data analytics is essential for managing trial data, ensuring compliance, and interpreting results. This helps bring new treatments and medications to market faster and more efficiently, ultimately benefiting patients.

4. Personalizing Medicine

With data analytics, healthcare professionals can develop personalized treatment plans based on individual patient data. By analyzing genetic, lifestyle, and environmental factors, healthcare providers can tailor interventions that are more effective for each patient.

Job Growth and Future Prospects

The demand for data analytics professionals in healthcare is on the rise. The U.S. Bureau of Labor Statistics projects that employment for medical and health services managers will grow by 29% from 2023 to 2033, much faster than the average for all occupations. ⁹ This trend underscores the increasing importance of data-driven decision-making in healthcare.

Moreover, as organizations continue to embrace technology and data analytics, opportunities for career advancement are abundant. Graduates of a master’s program in data analytics are well-positioned to lead initiatives in healthcare organizations, driving improvements and innovations that can save lives and enhance patient care.

Why Choose NMSU Global Campus?

NMSU Global Campus offers a comprehensive online Master of Data Analytics program designed to equip you with the skills and knowledge you need to thrive in this field. The program emphasizes hands-on learning and real-world applications, preparing you to tackle the unique challenges faced by the healthcare industry. With a curriculum that covers data management, statistical analysis, and machine learning, you’ll gain a well-rounded education that can be directly applied to your future career.

Additionally, NMSU Global Campus provides flexible learning options that allow you to balance your studies with personal and professional commitments. Whether you’re a working professional or a recent graduate, NMSU’s program is designed to fit your lifestyle.

If you’re ready to take the next step in your career and explore the transformative power of data analytics in healthcare, consider enrolling in NMSU Global Campus’s program. The future of healthcare is data-driven, and your journey can begin today!

References

1. D’Souza, Alan, and Rajeev Singh. “Global Healthcare Analytics Market Size, Share and Industry Trends Analysis Report by Component (Services, Software, and Hardware), by Type, by End-user, by Deployment Model, by Application, by Regional Outlook and Forecast, 2021 – 2027.” KBV Research, 30 April 2022.

2. “Healthcare Data Analyst Salary in New Mexico.” Salary.com, accessed January 2025.

3. “Clinical Data Manager Salary in New Mexico.” Salary.com, accessed January 2025.

4. “How to Begin a Career in Clinical Data Management.” Warman O’Brien, accessed January 2025.

5. Morris, Gayle. “What Are the Highest-Paying Jobs in Health Informatics?” NurseJournal, 19 June 2024.

6. “Biostatistician Salary in New Mexico.” CareerExplorer, 5 May 2023.

7. “The Job Market for Biostatisticians in the United States.” CareerExplorer, 5 May 2023.

8. “Data Scientist Salary in New Mexico.” Indeed, last updated 19 December 2024.

9. “Occupational Outlook Handbook: Medical and Health Services Managers.” U.S. Bureau of Labor Statistics, last updated 29 August 2024.